Eric H. Kuhrts, Chairman of the
Board and Chief Science Officer
Eric is the founder and CEO of five pharmaceutical companies, and is the
inventor of over 30 issued and pending patent applications. He has been
involved in numerous aspects of management and research related to
pharmaceuticals, diagnostics, and consumer products for over 18 years. One of
his inventions, the Bios® Life2 generated over $180 million dollars in annual
revenues (close to $2 billion in sales over a 10 year period) for the Rexall
Sundown company’s Rexall Showcase International network marketing division,
and paid millions in royalties before being sold for a substantial projected
royalty stream. Eric has developed and licensed novel proprietary diagnostic
biomarkers, major sports supplement products, numerous over-the counter (OTC)
drug products, drug delivery systems, and many new biopharmaceutical
formulations in the cardiovascular, and anti-inflammatory area. Eric also has
extensive experience in the development of new drugs that require FDA approval
via new drug application (IND/NDA) submissions. Eric is a graduate of the
University of California at San Diego.
Fred Auzenne, CEO and
President
Fred is currently serving as CEO of Sedona Labs, Inc. Fred spent seven
years in U.S. Army Intelligence followed by a successful 15-year career in
sales and marketing within the casino, pharmaceutical (Merck) and medical
device (Medtronic) industries. At Sedona Labs, Fred boosted sales nearly 90%
in less than 6 months. He also initiated a successful reorganization and
restructuring to improve IT systems, shipping, manufacturing, communications
and purchasing. He guided the company through the launch of three new products
that are positioned to achieve multi-million dollar sales growth through
premier retailers such as Wild Oats, Whole Foods and Trader Joes. Fred holds
an MBA from University of Nevada, Reno.
Roger C. Hill, Vice President,
U.S. Sales
Roger brings demonstrated accomplishments in strategic sales and marketing
productivity to BioNovix. He joins the company from Global Health Trax, a
leading nutraceutical manufacturing and wholesale distributor of proprietary
health and wellness products where he developed and expanded an independent
distributor base of 10,000 in the U.S. and Japan. Previously, he was
responsible for $52 million in network marketing revenue as Director of Sales
at Acceris Communications. Roger has a bachelors degree in business
administration and accounting from California State University San Marcos.
Dave Holker, Vice President,
International Sales
Dave brings a wealth of Network Marketing
experience to BioNovix. He has been involved within the Network
Marketing
industry for over 30 years. In the field, he has built large and
successful distributor organizations. On the corporate side, a partial
list
of who he has consulted to and/or worked in administrative positions with
includes: Forever Living Products, Nature Sunshine
Products, 21st Century
Nutraceuticals, Sunrider, Healing America, Body Extreme, and Ztel
Communications. Just prior to
joining the BioNovix team, he was Vice
President of Sales/Marketing with Enliven International. While serving in that
capacity,
monthly sales went from under $500,000 to over $2,500,000 in
14 months. In November 2005, Dave served as the Honorary
Chairman of
the First Forum for Globalization of Traditional Chinese Medicine held in
Beijing and authorized by the Central
Organizing Committee of the Chinese
Government. Dave speak Mandarin Chinese and has a degree in
Business Administration
from Brigham Young University.
Reshma Block, Executive Vice
President, Director of Operations
Reshma comes to BioNovix with a proven background in both Information
Technology management and entrepreneurialism. She has 10 years of successful
IT leadership experience with the Intel Corporation where her responsibilities
included managing various global engineering teams and large IT suppliers,
implementing and managing server solutions and data center technologies in a
global 24x7 environment. In addition, she drove key architecture and
engineering decisions for Intel’s next generation computing infrastructure for
it’s world-wide data centers. Reshma received her MBA from Pepperdine
University.
Mark James Smith, CPA, Vice
President, Finance
Mark contributes deep experience in corporate and public accounting to the
BioNovix management team. He was Director of Finance for Planet Hollywood
International for six years where he managed an accounting staff of 45
controllers spanning domestic and international locations. He developed and
implemented the company’s primary systems of accounting and financial controls
and later played a leadership role in the company’s initial public offering
and subsequent bond issue. Previously, Mark was an Audit Manager at KPMG Peat
Marwick where he planned and supervised audit engagements and report issuance
for private and public corporations in the manufacturing, financial, real
estate, and hospitality industries. Mark has a bachelors of science with
emphasis in accounting from Arizona State University.
Lisa Peterson, Vice President,
Marketing
Lisa brings extensive expertise in consumer products to
BioNovix. She has been a leader in transforming businesses and brands in the
personal care area as well as the health and wellness industry. Prior to
joining the company, Lisa was founder and creative director of a design firm.
For over 18 years she and her firm worked with Fortune 500 companies in
developing overall positioning and brand architecture. She also directed
research in patterning influences, formulated strategic principles and created
equity building assets for her clients. Lisa received her BFA from Ohio
University.
